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Why spam survives

Discussion in 'Bits & Bytes' started by Steve, Jan 3, 2003.

  1. Steve

    Steve Is that it, then?

    I just received a spam about spam ("Isn't it ironic? Don't you think?")

    For just $1,250 USD, they claim to be able to send your advertisement to 27,850,000 people.

    Now, let's assume they will do that, in exchange for your money, and that $1,250 USD is the final cost.

    That works out to a cost per recipient of .000045 cents!

    A pretty cheap investment. Now, assuming 1/10 of 1% response rate (people actually buying your product), you're going to get 27,850 responses.

    That equates to an advertising cost of 4.5 cents per buyer. Still a bargain!

    Anyone making 60% to 250% profit margin should be quite happy with their investment in spam marketing.
  2. Twingo

    Twingo Registered User

    There is no doubt that the spammers are making money or else it would cease to be used. You see it growing year after year exactly because its so profitable and 'easy'.

    The only possible fix for spam will be legislation that makes it illegal, there really isn't any other way. Even if there are great programs that block spam for the individual those same people aren't the ones that would turn around and purchase whatever moronic thing they're selling. If looking for a software solution the only way to do it would be at the ISP level where they scan all incoming (and outgoing for that matter) for spam, then you get a problem if it starts returning false positives and little johny doesn't get his email from his grams. So in reality the one and only solution would be to outlaw spam. Once this is done the spammers would eventually stom since the repurcussions would be too great to risk. Then of course they move out of the country and spam us from overseas and we just have to start hacking up some foreign computers ;) I'm sure the CIA has permission to do that by now with all the 9-11 legislation that has gone through. LOL ... ahh spam ... the other processed meat.

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